The Benefits for Celebrities of Letting Products Use Their Image

Celebrities often endorse the use of their likeness in different products, but why? Some of the benefits are somewhat obvious, being monetary in nature, but some benefits might be less obvious.Products from video games to casino games to cleaning and cooking products are often endorsed and marketed with the image of celebrities attached.

Star power is a real thing; anyone living around Hollywood can tell you.Seeing that a celebrity has endorsed a restaurant or product can make a big difference for not just fans of that particular celebrity, but other members of the public as well.

Businesses, companies and products all understand this, and are all too happy to make use of the influence that celebrities can bring.We’ve all seen celebrity images attached to kitchen devices, George Foreman Grill, anyone? But in this modern, increasingly digital world, it shouldn’t surprise you to learn that celebrity likenesses are often used in online products and services.

Everything from AAA games to what are, according to Erik King, the most popular online casino platforms in NZ, uses the images of celebrities to endorse, improve and market their digital products.But what’s in it for the celebrities? Well, apart from the obvious in monetary gains, there are a number of different things that celebrities can stand to gain, or lose, from endorsing products.

Money Makes the World Go Around We’ve mentioned that it’s obvious, but just because it’s obvious doesn’t mean we should discount it.For many celebrities, letting a product or service use their image can stop at the monetary gain they get from allowing it.

When it comes to actual adverts, pulling in a big check from doing a commercial might not be the greatest thing, but more money is good money, right? Sometimes these agreements might even work on some sort of percentage rate, meaning that the more popular or influential the celebrity, the better a deal it is for them.There are many examples...