Battle of the AI brands: What's behind the bad blood between OpenAI and Anthropic
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As more than 100 million people watched the Super Bowl, the battle for the future of artificial intelligence spilled out into a massive public arena.In a series of viral commercials, AI upstart Anthropic broadcast to football fans that they should avoid AI with ads.The commercial was obviously targeting OpenAI, which plans to add ads to ChatGPT.
Anthropic’s bot, Claude, will never have ads, it says.In one of the Super Bowl slots, a short man asks a representation of an AI assistant how to get six-pack abs.
The super supportive AI trainer says he has a workout plan for the man before abruptly pivoting to a pitch for height-increasing insoles.Sam Altman, co-founder and chief executive of OpenAI, fired back on social media, calling the ads “clearly dishonest.” Business Super Bowl ad exposes battle over whether AI chatbots should be delivering adsThe public spat between the dueling San Francisco companies showcased an intense rivalry between OpenAI and Anthropic as they go head-to-head in a battle that could shape the technology’s future.
While both companies are still very young, their grappling could emerge as the next big clash between brands like IBM vs.Apple, Coke vs.
Pepsi or McDonald’s vs.Burger King.
While there are other AI behemoths — including Google, Meta, Microsoft, Amazon and others — OpenAI’s tension with Anthropic is telling because it stems from their shared origins and different philosophies.OpenAI has historically favored quick, free, public releases of its latest AI models, such as ChatGPT.It believes that feedback from many users helps improve its models and make them safer.
Business The AI craze has intensified in the ‘gold rush town’ of San Francisco, spreading through work and social life.Anthropic, co-founded by Dario Amodei, who left OpenAI in part because of its direction, says it is taking a more cautious approach.It says it is f...