Offshore Music marks 10 years with docuseries - BusinessWorld Online

THE Offshore Music team (l-r): Ely Buendia, founder and chief executive officer; Audry Dionisio, general manager; and Pat Sarabia, A&R director.— BRONTË H.

LACSAMANA INDEPENDENT record label Offshore Music is celebrating its 10th anniversary with a five-part documentary series chronicling its journey.The label was founded 10 years ago by former Eraserheads frontman and OPM icon Ely Buendia with an “artist-first philosophy, unwavering commitment to creative authenticity, and dedication to cultivating artist communities.” It is now in a global distribution and promotional partnership with Sony Music Entertainment.

Charting the label’s path from “winging it,” to near-bankruptcy, to having over 30 artists in its roster, the docuseries features archival footage, candid interviews, artist testimonials, and behind-the-scenes storytelling.Some of Offshore Music’s current artists are Ena Mori, Pinkmen, ALYSON, Ligaya Escueta, neytan, Carousel Casualties, and Stef Aranas, though it started in 2016 with Mr.

Buendia’s own band, Apartel.On May 31, the first episode of the docuseries will premiere on the label’s YouTube channel, with the rest of the episodes set to drop monthly until September. “It’s really for the layman who knows nothing about the music industry or is just curious about it.

Maybe we can educate them on what goes on behind a record label,” said Mr.Buendia at the 10th anniversary press conference on May 21.

“For the loyal fans of Offshore, it’s a way to celebrate the anniversary.It could also be for artists who may be thinking of joining us.” Some of the topics tackled throughout the series are music production, vinyl culture, branding, and artist development.

The five episodes are: “One Vision, One Product”; “Championing Artist Growth”; “Board Member Reflections”; “Artist Stories”; and “The Epilogue.” For Offshore Music General Manager Audry Dionisio, the...