Exclusive | Meet the funeral director offering wild hot pink caskets and cheetah-printed urns to make death less serious

There’s nothing lighthearted, let alone fun or flashy, about death — but a flamingo-colored casket or a bowling pin-shaped urn suggests otherwise.A doom-and-gloom, Addams Family-esque funeral service is not what Dan Madden, a funeral director of 23 years who owns Ohio-based Stark Memorial Funeral Home, strives for.Instead, when mourners reluctantly step into his funeral parlor to plan their loved one’s services, they’re met with striking hot pink caskets, with, of course, the option to customize their interior — a stark contrast from the somber environment.In an effort to “make death care [the planning of post-death services] less taboo” and more fun, Madden offers wild, pimped-out funeral goods, both in-house and on his FashUrns website, where the bereaved can buy everything from butterfly to Star Wars-themed vessels, and has garnered millions of social media views showcasing them.When sharing his death-centered work online, the comments on Madden’s videos inspired him to offer mourners something less gloomy and more lively.“People kept asking if there were different options out there, things that were more unique, more colorful, and not the same traditional choices they were used to seeing,” he told The Post.“A lot of people are looking for something that feels less common and more personal — something bold, colorful, or different that reflects their personality or the personality of someone they love,” the mortician continued.A quick scroll through Madden’s TikTok and Instagram pages, where he’s known as @danthefuneralman and has 80,000 followers and counting, shows the undertaker playfully strutting and posing with everything from hot pink cheetah-printed urns to biodegradable turtle-shaped ones, often next to a brightly colored coffin for his “FashUrn” show series.Morbid? Maybe.Ridiculous? Slightly.Humorous? Most definitely.“In my 23 years in funeral service, I have seen how sad and overwhelming this process can be for famil...