“CBS Mornings” co-anchor Nate Burleson posted a plug for Cadillac on Instagram — sparking chatter that his days could be numbered at the show.In a move that is typically frowned upon at the Tiffany Network, Burleson posted an ad on Aug.14 that shows the morning TV host candidly adjusting his glasses while standing next to Cadillac’s latest ultra-luxurious electric SUV, which retails for $400,000.“The Cadillac CELESTIQ is a one of one experience,” Burleson captioned the photo.
“It represents a whole new definition of luxury.Excited to share what we created together @cadillac @atlanticrethink.
More soon.#ad.”A person with knowledge of the matter said CBS News did not green light Burleson’s Cadillac ad and was caught flat-footed.The network declined to comment“Nate is so checked out,” a CBS insider said, citing the Cadillac ad as a potential indication that Burleson may be looking for an exit.The source added that the entrepreneurial Burleson — who also serves as an analyst on “NFL Today” and a co-host on “Hollywood Squares” — would be financially “fine” if he was ousted from “CBS Mornings.”“This is so effing unethical,” said another CBS News source, noting that there has always been a clear line that journalists do not cross when it comes to promoting products for personal gain.Aside from his TV work, Burleson has a media production company, as well as a vodka brand and clothing line, among other ventures.A person close to Burleson denied that the broadcaster is phoning it in, noting that during the fall, he often works six days a week with all of his television commitments.CBS News Editor-in-Chief Bari Weiss and News President Tom Cibrowski are planning on making major changes to “CBS Mornings” — including tweaking the format and adding a new anchor to the Gayle King-led program, as previously reported by The Post.Since her arrival at CBS, Weiss has been vocal about wanting to shake up the show, including her des...
