While Millennials cheer Toys R Us comeback, key piece of data reveals dystopian reason for its return

"I don't wanna grow up, I wanna be a Toys R Us kid."Well, the truth of the matter is we did grow up, and about a decade ago, millennials aging out of the toy-buying demographic spelled doom for the once-titanic toy store, as Toys R Us filed for bankruptcy in 2017 and closed all of their stores the following year.'TOY STORY 5' REVIEW: TOM HANKS, TIM ALLEN RETURN FOR TIMELY INSTALLMENT AS PIXAR GANG BATTLES RISE OF TECHTrisha Chaney and Maria Flores restock a display of the Xbox video game "Halo 2" at the Times Square Toys R Us store in New York on Nov.9, 2004.
(Daniel Acker/Bloomberg)But then, just recently, something unexpected happened.Toys R Us started to make a comeback, first as a part of larger retail stores like Macy's, and then, little by little, as standalone shops in malls and airports.THE NINTENDO 64 IS TURNING 30 YEARS OLD, HERE ARE SOME OF ITS MOST IMPACTFUL GAMES OF ALL TIMENow, Toys R Us is set to open 120 stores across the country this holiday season, bringing its total number of standalone U.S.stores to 160.Hang on just a second, though.
Did you read the last part of that post?"As toy sales surge among adult shoppers," reads like there are a bunch of losers in their 30s and 40s pacing up and down the aisles of their local toy stores while shoving kids out of the way for the last Funko Pop.But surely that's not the case here, right? This is just a bunch of older Millennials with kids of their own passing on their love of toys and games to the next generation.Right?Yep, I knew it.It looks like the only reason Toys R Us is making a comeback is because a bunch of 90s kids who are now old enough to have kids of their own took that aforementioned jingle a little too literally.I know you "wanna be a Toys R Us kid," but you're 36 years old.It's time to let someone a little younger have a crack at the LEGO Star Wars set.A large R2-D2 LEGO kit makes the perfect display.
(Amazon)I don't know what it is with my generation and having a serious case of arrested...