And that includes taking his signature hairdo and slapping it on an airline.This page may contain affiliate links to legal sports betting partners.If you sign up or place a wager, FOX News may be compensated.
This content was created by a team that works independently from the FOX newsroom.One Norwegian air carrier is reportedly learning that firsthand.Norwegian soccer star Erling Haaland has reportedly filed a lawsuit against the airline Norwegian Air Shuttle that used his signature ponytail hairdo.(Photo by Nigel French/Sportsphoto/Allstar via Getty Images)SHOULD ERLING HAALAND GET HONORARY US CITIZENSHIP FOR CRUSHING TEE SHOTS OFF A BOAT AND BLASTING ELLA LANGLEY?According to Norwegian outlet VG, a lawsuit has been filed against Norwegian Air Shuttle ASA by Haaland and York Promotions Ltd.
that has to do with a post the airline made on social media.The company posted a photo of one of their planes with Haaland's ponytail with shaved sides — which he recently cut — plopped on top and the caption, "We've never looked more Norwegian."POLICE SEIZE COCAINE BRICKS WITH STICKERS OF NORWEGIAN SOCCER STAR ERLING HAALAND ALL OVER THEMThat post has since been deleted, but there's a hearing scheduled for October 9 in Oslo."It is true that we have received a lawsuit that we do not understand," Norwegian press officer Eivind Hammer Myhre said."We, like almost all of Norway, have been involved in cheering on the national team this summer through a few spontaneous posts based on trends in social media."Norwegian Air Shuttle's social media post with Haaland's hair seems to have landed them in court.
(Photo by Mateusz Wlodarczyk/NurPhoto)This is interesting.I'm far from a trademark law expert — I dabble, though — but I could see this going either way.On one hand, I get wanting to protect your brand, and that extends to a signature hairdo like the one Haaland has become known for.Buuuuuut...Social media has made stuff like this so weird, because trends pop up, and then ...