College Football Playoff expansion is just the latest example of why 'growing the game' isn't always healthy

It's a phrase you hear quite often on social media these days, particularly with more "niche" sports like hockey or golf.Just this past week, a different sport has made yet another attempt to "grow the game," as college football announced it will be expanding its playoff from 12 to 24 teams sometime in the near future.Plenty has been written on why this is a bad idea, mostly with regard to destroying what was once the greatest and most consequential regular season in sports, and while I share those sentiments, I'm looking to attack this from a different angle.This isn't even the first time college football has attempted to "grow the game" and appeal to a wider audience.HERE'S WHY THE COACHES ASSOCIATION'S 24-TEAM COLLEGE FOOTBALL PLAYOFF COULD RUIN THE SPORTThe College Football Playoff logo is seen on an end zone pylon during the 2025 College Football Playoff Semifinal at the VRBO Fiesta Bowl between the Ole Miss Rebels and the Miami Hurricanes.(Photo by Chris Coduto/Getty Images) (Chris Coduto/Getty Images)The College Football Playoff, since its very inception, was created in part to appease those who cried that the BCS was an unfair and antiquated system.So we went to a four-game model, then a 12-game model, and now that 12 isn't enough, we have moved to 24.CFP, NCAA TOURNAMENT EXPANSION BOTH DRAW BACKLASH, BUT ONE IS DEFINITIVELY WORSE THAN THE OTHERSurely, that's the end of it, right?If 24 is good, is 32 better? Where is the limiting principle?And it's not just the Playoff, either.Conference expansion and realignment, as well as an unfettered transfer portal, has college football looking more and more like the NFL by the day, and that's by design.SEC, BIG TEN ARE DOMINATING COLLEGE FOOTBALL THANKS TO MASSIVE ADVANTAGES OVER OTHER CONFERENCESCFP trophy during the College Football Playoff press conference and media roundtable on November 19, 2022, at Banc of California Stadium in Los Angeles, CA.
(Photo by Jevone Moore/Icon Sportswire via Getty Images) (Jevone Mo...