Carnival customers worry as cruise line begins dynamic pricing for popular on-board amenities
Your savings may be getting shipwrecked. The world’s largest cruise company, Carnival Cruise, has just announced it will start using dynamic pricing on certain drink and WiFi packages.The mega cruise line dropped a press release introducing its newest packaging structure — FunPacks, the “largest offering of packages tailored to different vacation styles,” the announcement read.Carnival claims the new, pre-cruise feature will help guests save 35-55% compared to buying items individually.
From Oct.13-30, passengers can book the FunPacks, which include add-ons your trip like Wi-Fi, certain beverages, shore excursions, specialty dining, spa and photos and more.After detailing a slew of other “family-friendly perks,” the Florida-based cruise line added a sentence to the bottom of its press release detailing a new pricing structure. “Beginning Dec.
1, 2026, Carnival will also introduce dynamic pricing for beverage packages and Wi-Fi plans,” the press release said.Dynamic pricing is where businesses can fluctuate prices based on certain factors.The pricing structure has recently been used in grocery stores, where customers have seen prices change in real time rather than the classic fixed price you’d spot on a shelf tag.Carnival said it will use dynamic pricing to charge passengers based on sailing length, itinerary and season.
The cruise giant claims the change will offer guests more flexibility and options that will be tailored to their personal vacation experience.According to Carnival, the new structure will soon be one easy pre-cruise purchase, saving guests 35-55% compared with buying items individually. “Whether guests choose to bundle benefits through a FunPack or purchase individual packages, these enhancements provide greater flexibility and more options for tailoring their Carnival vacation experience,” the press release said.The Post reached out to Carnival for more information but has not heard back.While the brand claims the new mo...