Nine in 10 Americans use AI on their phone but only 38% realize it
Nine in 10 Americans use AI on their phone — but only 38% actually realize that they do.A survey of 2,000 adults explored how AI is used every day, finding that many were unaware of its presence in their everyday lives — like weather alerts (42%), call screening (35%), autocorrect (34%), voice assistants (26%) and auto brightness (25%).For many, AI-powered camera features like night mode (19%) and photo memory slideshows (20%) are essential to capturing and enjoying their photos.Conducted by Talker Research for Samsung, the survey found that half of respondents (51%) don’t think they use AI on their phone, yet 86% reported using common AI tools daily when prompted with a list of features.When it comes to their phone in general, one in six use their phone for at least 10 different career-related tasks in a day, and more than twice that percentage get a similar number of personal tasks done daily on their device (38%).More than half of Americans primarily use their phone for tasks related to their job more than any other device (55%) — especially Gen Z (74%).As a result, 47% think their phone is essential for their career, with younger respondents in millennial (65%) and Gen Z (62%) age ranges being the most likely to agree.Similarly, six in 10 use their phone for staying organized more than they use other devices.While the average person only uses half of the apps on their phone regularly, 57% are confident that they’d be able to describe what every feature on their phone does, whether or not they use it.Even with their phones always on deck, there’s much to learn.A third of respondents discover new features on their phone at least once a month (34%).
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