PXG throws jab at Good Good and Callaway Golf with driver ad of its own amid controversy
Parsons Xtreme Golf, more widely known as PXG, is still very much a young brand in the grand scheme of things, having only been established in 2014, but that didn't stop it from diving into the mess brought forth by Good Good and Callaway.PXG shared an ad on its social channels featuring a number of its different LPGA Tour players hitting and promoting the brand's newest driver.The caption, "our drivers play nice with everyone," accompanied by the hashtag #SheGolfs," almost certainly had a very specific meaning behind it.GOOD GOOD ISSUES CONTRADICTORY APOLOGY FOR SINCE-DELETED GOLF AD SHOWING A MAN SHOVING A WOMAN TO THE GROUNDPXG clubs sit in Auston Kim's bag during the final round of The Epson Tour Championship at LPGA International on October 8, 2023 in Daytona Beach, Fla.
(Photo by Isaiah Vazquez/Getty Images) (Isaiah Vazquez/Getty Images)PXG's video was shared a few days after the advertisement that Good Good and Callaway shared, quickly deleted, and has since apologized multiple times for, after it showed a man shoving a woman to the ground.Good Good, the YouTube and apparel giant, and Callaway, one of the most well-known brands in golf, collaborated on a new driver.As part of its promotion for the new club, it teamed up for an advertisement, although the two wish they had gone in a different creative direction.The video showed Good Good co-founder Garrett Clark shoving member Alexis Miestowski to the turf after she was seen reaching for a driver in a golf bag.
Clark sprints at her, shoves her to the ground with his forearms, and stands over her before saying, "Do not touch my new driver."Garrett Clark reacts to his putt on the 17th green during the 2025 Tour Championship Creator Classic, presented by YouTube, prior to the TOUR Championship at East Lake Golf Club in Atlanta, Ga., on Aug.20, 2025.
(PGA TOUR)OUTKICK IS NOW ON THE FOX APP: CLICK HERE TO DOWNLOADWhile PXG's video does not directly mention either of the other two brands or the ad, the caption, c...